Wednesday, September 11, 2013

Yahoo! RAISE OF A LEGEND ?? PART 2

ARRIVAL OF THE HERO!!

MARISSA MAYER

Marissa Mayer was most recently Vice President of Local, Maps, and Location Services at Google where she oversaw product management, engineering, design and strategy for the company's suite of local and geographical products, including Google Maps, Google Earth, Zagat, Street View, and local search, for desktop and mobile. She also curated the Google Doodle program, celebrating special events on Google's homepage around the world.
 
During her 13 years at Google, Marissa held numerous positions, including engineer, designer, product manager, and executive, and launched more than 100 well-known features and products. She played an instrumental role in Google search, leading the product management effort for more than 10 years, a period during which Google Search grew from a few hundred thousand to well over a billion searches per day. Marissa led the development of some of Google's most successful services including image, book and product search, toolbar, and iGoogle, and defined such pivotal products as Google News and Gmail. She is listed as an inventor on several patents in artificial intelligence and interface design.
 
Joining as the company's first female engineer in 1999, Marissa played an important role in developing Google's culture. Her contributions included overseeing the look-and-feel of the company's iconic homepage and founding the Associate Product Manager program, which has hired over 300 of the company's future leaders and is considered the industry's ideal standard in transforming new computer science graduates into executive leaders.
 
Prior to joining Google, Marissa worked at the UBS research lab in Zurich, Switzerland and at SRI International in Menlo Park, California. She graduated with honors from Stanford University with a B.S. in Symbolic Systems and a M.S. in Computer Science. For both degrees, she specialized in artificial intelligence. While at Stanford, she taught computer programming to more than 3000 students and received the Centennial Teaching and Forsythe Awards for her contributions to undergraduate education. In 2008, the Illinois Institute of Technology awarded her an honorary doctorate of engineering.
 
She has been honored with the Matrix Award by the New York Women in Communications, as a Young Global Leader by the World Economic Forum, and as "Woman of the Year" by Glamour magazine. For four years running, Fortune has named her one of the 50 Most Powerful Women in Business, including when at age 33 she was the youngest woman ever included on the list.
 
Marissa serves on the board of directors of Wal-Mart Stores, Inc. She is also on the board of various non-profits, including the San Francisco Museum of Modern Art, the San Francisco Ballet, and the New York City Ballet.
(ref: http://pressroom.yahoo.net/pr/ycorp/236553.aspx)

When Marissa Mayer took the position of CEO of Yahoo! the whole world was after her.They all wanted to know what strategies she will play to uplift Yahoo to its former position.Even though Ms.Mayer was appointed during the 'Glass Edge' condition there are many optimists who thinks that Meyer can bring back the lost glory .While she will be the most over scrutinized women of this era both personally and professionally.May the 'mad man' era end!!!!!!!!

She has showed great in conflict managment

The policy changes that Ms Mayer adopted have created uproar.The challenges that she took were innumerable.To bring the old wine in the new bottle with out loosing the coolness was her main attempt.young generation threw tantrums about loosing the coolness of the tumbler when acquisitions were held.
she focused on the working policies and acquired many small scale startups and now banged Tumblr to Yahoo's side.

while some even scrutinized her by telling that her first attempt will be to put an 'e' in Tumblr.
its still sad to see that instead of sit back and take a look on what she is doing people are often trying to attack her.
but she stands still against the odds.
you can predict a storm but expect the unexpected from the cool breeze..
she is surely like a cool breeze which can surely place the trump cards at the place and play her game.
Yahoo can still  turn the game in its favor.lets lean back and watch the show.

If you look at the stock price of Yahoo, in just the first 300 days, Mayer’s leadership has helped the company right its finances, bringing it up to levels not seen in years.
Good leadership isn’t always popular leadership. It takes courage and requires putting your reputation on the line. Likewise, some of Mayers changes have been welcomed. Some have been condemned, as we witnessed earlier this year. But one thing is for sure, Mayer is no-one’s lapdog. There is a very good reason that she found herself in Yahoo’s hot seat at 37, knowing she’d be having her first child a few months later.  It’s that she is smart, strategic, bold and willing to risk whatever wrath may come her way if she thinks it’s going to give Yahoo the advantage it needs in an increasingly competitive market.

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